时间:2017 年 6月5日(星期一)10:00-11:00
地点:史带楼802室
主持人:夏寅 青年研究员 复旦大学管理学院统计学系
主题:Big Data in Business Analytics: A Personalized Advertising Example
主讲人:Prof. Guang Cheng
Department of Statistics, Purdue University
摘要:This talk starts from a very brief review on the recent “Big Data Movement,” and then highlights its impact in the area of personalized advertising, in particular click-through-rate prediction and online ad clustering. A central big data method is sparse tensor decomposition with computational feasibility and statistical guarantee.
统计学系
2017-5-27
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