统计学系系列讲座之262期

 

时间:2017 年 6月5日(星期一)10:00-11:00

地点:史带楼802室

主持人:夏寅 青年研究员  复旦大学管理学院统计学系

主题:Big Data in Business Analytics: A Personalized Advertising Example 

主讲人:Prof. Guang Cheng

Department of Statistics, Purdue University 


摘要:This talk starts from a very brief review on the recent “Big Data Movement,” and then highlights its impact in the area of personalized advertising, in particular click-through-rate prediction and online ad clustering. A central big data method is sparse tensor decomposition with computational feasibility and statistical guarantee. 

 

统计学系

2017-5-27