本次公开课将邀请BI挪威商学院最受欢迎的教授之
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Norwegian Business School
THE BEST OF BOTH
MAKE INNOVATION HAPPEN
­复旦-BI(挪威) MBA公开课暨项目说明会
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Program
 
In the high-speed information era, Marketing, as a discipline and business practice, is being constantly redefined by new terms and new phenomena. Change is a good thing, but only when we remember where they are from.
 
Date:
 
January 10, 2018 (Wednesday)
 
Venue:
 

Radisson Blu Hotel Shanghai New World,
88 Nanjing road, Ballroom A, 2F

 
Language:
 
English
 
 
 
Schedule:
 
 
18:30 -19:00 Sign In
 
19:00 -19:30 Program and Admission Introduction
 
19:30 - 20:20 Topic:
Marketing Revisited: What do we miss?
 
20:20 - 20:50 Alumni Sharing
 
20:50 - 21:00 Q&A
 
 
 
Speaker:   Alumni:
 
Hanno Roberts 教授  
Dr.Stephanie Huang
 
Areas of Expertise
-Luxury marketing and brand engagement by consumers in cross-cultural environment 
-Dynamics of trust and distrust in business relationships
-Sports marketing and communications
 
钱芳芳  
Abby Zhou
 
DNV GL Oil & Gas, Region Greater China
Korea & Japan, Marketing & Communication Manager
 
郝少华  
Jacky Hao
 
Chief Representative, BI Norwegian Business School
 
阙浩翔  
Lawrence Shen
 
Apple
Education Program Development, China
 
 
Registration
 
The new class will open on May 25, 2018
The coming entrance exam is on January 20, 2018

You may schedule a class visit according to the schedule below by contacting us via 021-55664776/4779 or email to: fdbi@fudan.edu.cn in advance.

 
Jan.4-7
 
Marketing Management
 
Jan.18-21
 
Corporate Finance
 
Jan.27-30
 
Operational Management

 

 
About us
 
-   Courses entirely in English, which combines the best teaching resources of BI and Fudan
 
-   Intensive international cooperation (Overseas elective course: Berkeley Hass Business School, Nanyang Technological University, IE Business School)
 
-   Over 50% of students recruited each year are referred by alumni, which reflects the program's outstanding quality and students' satisfaction
 
-   90% of classmates are from MNCs, with over 10 years working experience on average
 
-   More than 2400 alumni and students in the BI-Fudan network
 
 
Go to www.fdsm.fudan.edu.cn/nwmba for more information.