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BI-Fudan MBA places 39 worldwide and global No.5 Part-time MBA Program
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| In the high-speed information era, Marketing, as a discipline and business practice, is being constantly redefined by new terms and new phenomena. Change is a good thing, but only when we remember where they are from. |
Date： January 17, 2017 (Tuesday)
Venue：505 Nanjing Road East, Sofitel Shanghai
Hyland, 4F Julienas Room
Language：English
Schedule：
18:30-19:00 Sign In
19:00-19:20 Program and Admission Introduction
19:20-20:10 Topic: Marketing Revisited: What do
we miss?
20:10-20:40 Alumni Sharing
20:40-21:00 Q&A
Speker：
Dr.Stephanie Huang
Areas of Expertise
- Luxury marketing and brand engagement by consumers in cross-cultural environment
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- Dynamics of trust and distrust in business relationships
- Understanding and managing dynamics of business relationships and networks
- Cross-cultural studies
- Sports marketing and communications
Mr.Xu Huizhong
Executive Director, BI-Fudan MBA program
Alumni：
| Zoe Meng |
SINOCHEM INTERNATIONAL TENDERING CO., LTD.
Director of Commerce of Shanghai Branch |
| Neo Chen |
Medtronic China R&D Center
Product Development Manager, Visualization and Healthcare Informatics |
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The new class will open on June 2, 2017
The coming entrance exam is on February 18, 2017 |
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You may arrange a class visit according to the schedule below by contacting us via 021-55664776/4779 or email to: fdbi@fudan.edu.cn in advance. |
| Jan.12-Jan.15 |
Corporate Finance |
| Jan.19-Jan.22 |
Marketing Management |
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● Courses entirely in English, which combines the best teaching resources of BI and Fudan
● Intensive international cooperation
(Overseas elective course: Berkeley Hass Business School, Nanyang Technological University,
IE Business
School)
● Over 50% of students recruited each year are referred by alumni, which reflects the program's
outstanding quality and students' satisfaction
● 90% of classmates are from MNCs, with over 10 years working experience on average
● More than 2100 alumni in the BI-Fudan alumni network
Go to www.fdsm.fudan.edu.cn/nwmba for more information. |
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