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FDSM Winter School

BEYOND · 逾越

December 12-20, 2019

Take advantage of your holiday break and make a trip to China. Whether you’re a current master's student, an expat living in Shanghai, or a working professional from overseas, we welcome you to join us this December for a local learning and a global connection!



2019 Theme
Glocalization in China

Everything global today has a Chinese equivalent and even a better version; for example, WeChat is a better version of the combination of so many applications and platforms. How can a globally accepted idea be applied to China's unique market? How can an international brand attract Chinese unique consumers? Bring your ideas or your country's brand into China this winter! 


Dates
7 Full working days: December 12-20, 2019

   (27 contact hours of lectures/seminars + 9 contact hours of company visits)


Fees
USD $ 1,400 inclusive program fee covers tuition, lecture materials, company visits, cultural events, and welcome reception and orientation.

*For students from FDSM's partner schools, please consult home school coordinator for further details.


FDSM Credits
FDSM Summer Program is a credit-conferring program. Once students fulfill the requirements of the program, they will be able to gain 2 credits.


Program Structure
BEYOND Winter is an academic program with two components. Students advance professional skills from business trips dialoguing with company leadership, and augment their experiences through in-class lectures, seminars, case studies and guest speaker series.


BEYOND Winter Program 2019.pdf