管理前沿学术报告

1. Research Issues on International Business

报告人：罗亚东（YADONG LUO）

美国迈阿密大学战略与国际商务Emery Findlay 杰出讲座教授

2. Research in Marketing: Fundamentals, Culture and Team

报告人：谢贵枝 (DAVID K. TSE)

香港大学商学院国际营销讲座教授

主持人：薛求知教授复旦大学管理学院副院长

时间：2006年11月6日（星期一）上午9:00-11:30

地点：史带楼403

报告人简介

Yadong Luo (Ph.D, Temple University) is the Emery Findlay Distinguished Chair in Graduate Business Studies and Professor of Management in the School of Business Administration, University of Miami. His research interests include global corporate strategy, foreign direct investment, international joint ventures, and business and management in emerging markets. He has authored or co-authored 14 books, 110 referred journal articles, and 85 other publications

David K. Tse is the Chair Professor of International Marketing at the Business School of the University of Hong Kong. He taught for 10 years at the University of British Columbia after he received his BBA (Chinese Univ.), MBA and PhD (Univ. of California, Berkeley) before returning to Hong Kong in 1993 and later joined Hong Kong University in 1998.

His research interest include: international marketing, marketing in China, and satisfaction research. He published 37 international journal papers (including Journal of Marketing, Journal of Marketing Research, Journal of Consumer Research, Journal of International Business Studies etc), 1 major annual (China Market Yearbook), 6 books, 9 book chapters and 15 conference papers on these topics.

He is a department editor for marketing papers in the Journal of International Business Studies and sits in the advisory/editorial board in Harvard Business Review (China), Journal of International Marketing and China Marketing (largest circulated professional marketer magazine in China). He reviews papers for the Journal of Marketing, Journal of Consumer Research, Journal of Marketing Research and 6 other international journals. His papers are cited over 600 times.

Professor Tse is the founding vice-president of the Asia Academy of Management. At the University of Hong Kong, he co-founds the Chinese Management Centre. He helps start the school’s IMBA programs in Shanghai, a joint program with Fudan University. He is a fellow in William Davidson Institute of the University of Michigan. Recently he founds the China Marketing Institute, a joint university institute with Peking University, Hong Kong University and Fudan University.

Professor Tse spoke at international and major professional conferences including World Knowledge Forum, World Marketing Conference, USC’s Asia Pacific Business Outlook Conference, Beijing Stock Commission CEO Conference, China Professional Marketers’ Conference, and AMCHAM talks. He consults for companies in Hong Kong, Canada and Chinese mainland, including SmarTone, All China Market Research, ChinaVest, HSBC, Swire Properties, Elec & Eltec, Nomura Research International, Hong Kong Government, and British Columbia Hydro Corporation. He served as a board member (non-executive) for a public listed company in Hong Kong. He also conducts executive programmes for Hong Kong and international companies such as BMW, British Petroleum, Ernst & Young Partner Series, DHL, Monitor.com, Jusco, Hong Kong Stock Exchange, SmarTone, Elec & Eltec, HSBC, Acer Computer, Tetra-Pak, AT&T, Johnson and Johnson (Xian), Jardine Fleming and gave talks in executive programs of American (Stanford, Emory, Duke, Michigan, USC, Wharton), European (INSEAD) and Canadian (UBC, Toronto) universities.

On a personal note, Professor Tse is a Christian married to Ms. Diana Chan, head of reference department at Hong Kong University of Science and Technology. Their two sons are undergraduate students at the University of Southern California, at Los Angeles.

市场营销系

2006年11月3日