Teacher information
Achievements in scientific research
Academic activities and community service
Journal Papers
| 1. | Zsolt Katona, Yi Zhu, and Lei Zhuang. 2025. Enhancing user experience: The role of the quality score metrics. Production and Operations Management forthcoming 1-16.  |
Research Projects
2025.01—2029.12, Member, Research on Innovation and Application of AI Marketing Technology: The Perspective of Creation Capability of AI, National Natural Science Foundation of China
Journal Papers
| 1. | Zsolt Katona, Yi Zhu, and Lei Zhuang. 2025. Enhancing user experience: The role of the quality score metrics. Production and Operations Management forthcoming 1-16. |
Research Projects
2025.01—2029.12, Member, Research on Innovation and Application of AI Marketing Technology: The Perspective of Creation Capability of AI, National Natural Science Foundation of China
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