• Li Lingfang

    Professor/Vice Department Chair

    Applied Economics

    Add: Guoshun Road Siyuan Building Room 319, Siyuan Building

    Tel: 25011106(TEL)

    E-mail: lingfangli@fudan.edu.cn

    Research Field: Information Economics, Industrial Organization, Game Theory, Behavioral Economics

    Website:

    Teacher information
    Achievements in scientific research
    Academic activities and community service

    Educational Background

    Doctor Degree,Economics,University of California, Irvine, USA

    Bachelor Degree,Businesee Administration,Zhongnan University of Economics and Law

    Academic Background

    2024.08——2024.12,Visiting Scholar,MIT Sloan School of Management

    Awards on Research

    2023.12,CTTI 2023 Thinktank Research Excellent Output,First Prize,南京大学中国智库研究与评价中心

    2023.11,The 16th Shanghai Philosophy and Social Science Excellent Achievement Award,Second Prize,Shanghai Philosophy and Social Science Excellence Award Committee Office

    2023.11,The 16th Shanghai Philosophy and Social Science Excellent Achievement Award,Second Prize,中共上海市委员会

    2022.02,2022<> Excellent Paper Award,Review of Industrial Economics

    2018.09,Excellent Paper Award, 2018 Academic Annual Meeting of China Association of Game Theory and Experimental Economics,Committee of China Association of Game Theory and Experimental Economics

    2018.04,Research Award of China's digital trade,China's cross-border e-commerce research institute of Zhejiang University

    2014.10,The 12th Shanghai Award for Outstanding Achievements in Philosophy and Social Science,Second Prize,The Committee of Shanghai Award for Outstanding Achievements in Philosophy and Social Science

    2007.04,Sanli Pastore & Hill Excellence in Economics Writing Award,The Institute for Mathematical Behavioral Sciences University of California, Irvine


    Journal Papers


    1.Lingfang Li (Ivy), Jiehong Qiu, and Gang Fang2025The effect of electricity time-of-use plans: Evidence from the industrial sector in ChinaChina Economic Review 91 1-15.  



    2.Yuchen Luo, Lingfang (Ivy) Li, and Xiao Fu2025Within-firm and cross-firm interconnection strategies in asymmetric networksManagerial and Decision Economics 46(4) 2269-2288.  



    3.Yifang Zhou, Yi Zhou, Lingfang Ivy Li, and Liyin Jin2024How to encourage consumers' ongoing participation in physical exercise via feedback: Evidence from a longitudinal field experimentChina Economic Review 88 1-31.  



    4.Lingfang(Ivy) Li, Yuting Wu, Xun Zhu, Rongwei Chu, and Iris W. Hung2024Job changing frequency and experimental decisions: A field study of migrant workers in the manufacturing industryChina Economic Review 85 1-21.  



    5.Ming Zhang, Yu Zhou, Lingfang Li, and Binglin Gong2023Manufacturing firms’ E-commerce adoption and performance: evidence from a large survey in Jiaxing, ChinaInformation Technology and Management 24(4) 313-335.  



    6.Lingfang Li, Steven Tadelis, and Xiaolan Zhou2020Buying reputation as a signal of quality: Evidence from an online marketplaceRAND Journal of Economics 51(4) 965-988.  



    7.Ninghua Du, Lingfang Li, Tian Lu, and Xianghua Lu2020Prosocial compliance in P2P lending: a natural field experimentManagement Science 66(1) 315-333.  



    8.Luis Cabral and Lingfang (Ivy) Li2015A dollar for your thoughts: Feedback-conditional rebates on eBayManagement Science 61(9) 2052-2063.  



    9.Lingfang Li and Erte Xiao2014Money talks: Rebate mechanisms in reputation system designManagement Science 60(8) 2054-2072.  



    10.Anna E. Bargagliotti and Lingfang Li2013Decision making using rating systems: When scale meets binaryDecision Sciences 44(6) 1211-1137.  



    11.Ninghua Du, Hailiang Huang, and Lingfang Li2013Can online trading survive bad-mouthing? An experimental investigationDecision Support Systems 56 419-426.  



    12.Lingfang Li2010What is the cost of venting? Evidence from eBayEconomics Letters 108(2) 215-218.  



    13.Lingfang Li2010Reputation, trust, and rebates: How online auction markets can improve their feedback mechanismsJournal of Economics & Management Strategy 19(2) 303-331.  



    14.Lingfang Li and Donald G. Saari2008Sen‘s theorem: Geometric proof, new interpretationsSocial Choice and Welfare 31(3) 393-413.  



    15.Yongmin Zhu, Zhe Zhang, Lingfang Li, and Yuxin Chen2023Beyond information: The display effect of price historyQuarterly Journal of Economics and Management 2(1) 87-108(in Chinese) 



    16.Xiao Fu, Lingfang Li, and Heng Ju2022Competition issues in digital platforms and prospects for future researchR&D Management 34(6) 1-13(in Chinese) 



    17.Lingfang Li, Xianghua Lu, Lin Fu, and Shaoqing Huang2022Information mechanism design in online car hailing platform and driver’s working strategiesReview of Industrial Economics 3 175-187(in Chinese) 



    18.Xiaoying Li and Lingfang Li2018A study on mechanism design for reducing risk in “the belt and road” International trades under internet circumstancesChina Industrial Economics (12) 97-113(in Chinese) 



    19.Lingfang Li and Zhangqing Hong2015Efficiency of bilateral online reputation systemJournal of Management Sciences in China 18(2) 1-12(in Chinese) 



    20.Lingfang Li and Siyuan Xu2014Can consumer protection plans really protect consumers? A game theoretical analysisJournal of Industrial Engineering and Engineering Management (1) 2-17(in Chinese) 



    21.Lingfang Li, Siyuan Xu, and Zhanqing Hong2013E-commerce in rural China: Issues and solutionsJournal of Fujian Provincial Committee Party School of CPC (5) 70-74(in Chinese) 


    Chapters in Books

    Lingfang Li, 2022. Integration of Yangtze River Delta Region: Industrial Development and Innovation Evaluation. In Xizhe Peng,Yanren Zhang, Evaluation on the Integration and Development of Yangtze River Delta Region (2021). China Social Science Press, pp. 1-40

    Translated Works

    Lingfang Li and Shi ChenMathematics of Finance: An Intuitive Introduction,Beijing,China Machine Press,2021.12 (in Chinese)

    Shi Chen and Lingfang LiReturn of the Active Manager: How to Apply Behavioral Finance to Renew and Improve Investment Management,Guangzhou,Guangdong Economy Publishing House,2021.11 (in Chinese)

    Research Projects

    2022.01—2026.12, , Research on Scientific Antitrust Regulation in the Digital EconomyThe Key Project of National Natural Science Foundation of China

    2022.01—2026.12MemberDigital Platform Model and Mechanism DesignNational Natural Science Foundation of China

    2017.08—2020.08Principal InvestigatorApplication of Mechanism Design in Online PlatformsShanghai Shuguang Project

    2015.01—2019.12MemberResearch on Business Behaviors and Patterns in the Context of Big DataThe Key Project of National Natural Science Foundation of China

    2015.01—2017.12Principal InvestigatorHow Incentive Mechanisms Affect Consumer Behavior and Market Efficiency in Online MarketNational Natural Science Foundation of China

    2014.08—2016.08Principal InvestigatorPricing Strategy, Reputation, and Firm Dynamics - Empirical Investigation of Taobao.comThe University of Hong Kong- Fudan University IMBA Joint Research Fund

    2013.01—2015.12Principal InvestigatorA Study on Building a Trustworthy Online MarketInnovation Program of Shanghai Municipal Education Commission

    2010.05—2011.04MemberCommunication Value of Monetary Incentives in Enforcing CooperationNational Science Foundation of U.S.A.


    Academic Posts

    2022.08—,CCF计算经济专业组执行委员,中国计算机学会(CCF)

    2021.11—,中国运筹学会博弈论分会第四届理事会理事,中国运筹学会

    Academic Conferences

    2022.07中国信息经济学会第八届理事会第四次会议昆明

    Case

    Lingfang Li,Jingtao Zhao,Jieyou ZhangDingTalk:The New Productivity Tools for Digital Era, , 2022

    Lingfang Li,Xiao Fu,Yuchen Luo,Jieyou ZhangFinvolution: A discontinuous strategic update for fintech companies, , 2022

    Lingfang Li,Jieyou Zhang,Limei Chen,Jiayan ZhangNIO:The R&D Road of a User Enterprise, , 2022

    Lingfang Li,Yangbo Chen,Yi LiuDingdong (Cayman) Leader in Community Fresh-food E-commerce Business, , 2021

    Lingfang Li,Yumeng Xu,Yuting WuNetease Yanxuan: New Business Model of E-commerce, , 2020

    Lingfang LiWeiya Online Business Club - Collaborative Innovation in E-commerce Ecology, , 2015

    Lingfang LiMeiLiMei:Plastic Surgery App, , 2015

    Lingfang LiShihuo:Sports Trend Shopping Platform, , 2015

    Lingfang LiLiuLiu:Pet services and pet social networking APP, , 2015

    Lingfang LiYiwugou How does a Traditional Brick-and-mortar Market Make its Transition, , 2014