• Zhang Cheng

    Professor/Assistant Dean/Department Chair

    Information Management and Business Intelligence (IM&BI)

    Add: Guoshun Road Siyuan Building Room 718, Siyuan Building

    Tel: 25011227(TEL)

    E-mail: zhangche@fudan.edu.cn

    Research Field: IT Diffusion Electronic, Markets Information Sharing

    Website:

    Teacher information
    Achievements in scientific research
    Academic activities and community service

    Journal Papers


    1.Menghan Duan, Qi Zhang, Yueyue Zhang, and Cheng Zhang2025When emotions don’t match: Effects of multimodal emotional misalignment in virtual streamers on viewer engagementInformation & Management 62(8) 1-19.  



    2.Haowen Deng, Yifan Dou, Zenan Wu, and Cheng Zhang2025Player-vs.-Player game design and pricing: A tournament design perspectiveInformation Systems Research 36(3) 1461–1477.  



    3.Shuhui Guo, Huan Chen, Bitao Dai, Mengning Wang, Shuo Liu, Cheng Zhang, Shan Liu, and Xin Lu2025Influential factors of streamer popularity in the live streaming platformJournal of Retailing and Consumer Services 84 1-15.  



    4.Cheng Zhang, Lixian Qian, Wen Yu, Jian-Qiang Hu, and Xiongwen Lu2025When Omicron knocks at door: An inverted U-shape relationship between virus proximity and prosocial behaviorFundamental Research 5(3) 1233-1245.  



    5.Furong Wang, Yueyue Zhang, Yunjie (Calvin) Xu, and Cheng Zhang2025Targeting couples: Are dyad exposures greater than one plus one? Shared information and couple interaction matter in household purchase decisionsJournal of Advertising Research 65(1) 126-142.  



    6.Haifeng Xu, Yi Ding, Yu Ding, Qi Zhang, and Cheng Zhang2025Whispers in your mind: the role of voice features in customer acquisition and retentionJournal of Marketing forthcoming 1-52.  



    7.Jiaoyang Li, Xixi Li, and Cheng Zhang2025Understanding physicians' noncompliance use of AI-aided diagnosis—A mixed-methods approachDecision Support Systems 191 1-19.  



    8.Miaomiao Liu,Xiaohua Zeng,Cheng Zhang,and Yong Liu2025What happens when platforms disclose the purchase history associated with product reviews?Decision Support Systems 188(2025) 1-13.  



    9.Lixian Qian, Cheng Zhang, Yuxin Chen, and Zhiguo Xiao2024Spatial cross-side network effect of charging stations on electric vehicle adoptionTransportation Research Part D: Transport and Environment 136 1-26.  



    10.Jiaoyang Li, Xixi Li, and Cheng Zhang2024Understanding proactive knowledge sharing and knowledge withholding in physician-driven online health communities – a professional role identity perspectiveInformation Technology & People 37(5) 1983-2005.  



    11.Zhenzhen Jia, Jianqiang Hu, Teng Lian, Lixian Qian, Wen Yu, and Cheng Zhang2023The impact of community nucleic acid testing on infection in residential compounds during a city-wide lockdown.Scientific Reports 13 1-7.  



    12.Haifeng Xu, Yi Ding, Cheng Zhang, and Bernard C.Y. Tan2023Too official to be effective: An empirical examination of unofficial information channel and continued use of retracted articlesResearch Policy 52(7) 1-11.  



    13.Cheng Zhang, Peijian Song, and Kai Lim2023Standardize or let a thousand flowers bloom? Interface design coordination between software platforms and hosted AppsMIS Quarterly 47(3) 1333-1353.  



    14.Xinlei (Jack) Chen, Xiaohua Zeng, and Cheng Zhang2023Does concealing gender identity help women win the competition? an empirical investigation into online video gamesMarketing Science 42(3) 551-568.  



    15.Lixian Qian and Cheng Zhang2023Complementary or congruent? the effect of hosting tesla charging stations on hotels’ revenueJournal of Travel Research 62(3) 663–684.  



    16.Xia Zhao, Lu Huang, Lei Wang, Elham Yazdani, and Cheng Zhang2023Understanding of the dynamics of mobile reading: An HMM model of user engagement and content consumptionProduction and Operations Management forthcoming 1-20.  



    17.Jiaoyang Li, Lingxiao Zhou, Yi Zhan, Haifeng Xu, Cheng Zhang, Fei Shan, and Lei Liu2022How does the artificial intelligence-based image-assisted technique help physicians in diagnosis of pulmonary adenocarcinoma? A randomized controlled experiment of multicenter physicians in ChinaJournal of the American Medical Informatics Association 29(12) 2041–2049.  



    18.Qi Zhang, Chee Wei Phang, and Cheng Zhang2022Does the internet help governments contain the COVID-19 pandemic? Multi-country evidence from online human behaviourGovernment Information Quarterly 39(4) 1-16.  



    19.Yueyue Zhang, Cheng Zhang, and Miaomiao Liu2022Effects of top-down, bottom-up, and horizontal communication on organizational commitment: evidence from Chinese internet firmsIEEE Transactions on Professional Communication 65(3) 411-426.  



    20.Fangzhou Yu, Peixia Wu, Haowen Deng, Jingfang Wu, Shan Sun, Huiqian Yu, Jianming Yang, Xianyang Luo, Jing He, Xiulan Ma, Junxiong Wen, Danhong Qiu, Guohui Nie, Rizhao Liu, Guohua Hu, Tao Chen, Cheng Zhang, and Huawei Li2022A questionnaire-based ensemble learning model to predict the diagnosis of vertigo: model development and validation studyJounal of Medical Internet Research 24(8) 1-15.  



    21.Xi Chen, Yan Liu, and Cheng Zhang2022Distinguishing homophily from peer influence through network representation learningINFORMS Journal on Computing forthcoming 1958-1969.  



    22.Qi Zhang, Chee Wei Phang, and Cheng Zhang2022From the side of both relationship initiator and responder: the importance of look and geographical distance in online datingInformation & Management 59(2) 1-14.  



    23.Haowen Deng, Youyou Zhou, Lin Wang, and Cheng Zhang2021Ensemble learning for the early prediction of neonatal jaundice with genetic featuresBMC Medical Informatics and Decision Making 21 1-16.  



    24.Yueyue Zhang, Cheng Zhang, and Yunjie Xu2021Effect of data privacy and security investment on the value of big data firmsDecision Support Systems 146 1-12.  



    25.Cheng Zhang, Lixian Qian, and Jianqiang Hu2021COVID-19 pandemic with human mobility across countriesJournal of the Operations Research Society of China 9 229–244.  



    26.Chenhui Guo, Xi Chen, Paulo Goes, and Cheng Zhang2021Multiplex social influence in a freemium context: Evidence from online social gamesDecision Support Systems 155 1-11.  



    27.Xueming Luo, Siliang Tong, Zhijie Lin, and Cheng Zhang2021The impact of platform protection insurance on buyers and sellers in the sharing economy: a natural experimentJournal of Marketing 85(2) 50-69.  



    28.Cheng Zhang, Peijian Song, Zhe Qu, Ling Xue, and Jiaoyang Li2020Firm actions, user engagement, and firm performance: A mediated model with evidences from internet service firmsInformation and Management 57(7) 1-14.  



    29.Ling Xue, Peijian Song, Arun Rai, Cheng Zhang, and Xia Zhao2019Implications of application programming interfaces for third-party new App development and copycattingProduction and Operations Management 28(8) 1887–1902.  



    30.Peijian Song, Ling Xue, Arun Rai, and Cheng Zhang2018The ecosystem of software platform: a study of asymmetric cross-side network effects and platform governanceMIS Quarterly 42(1) 121-142.  



    31.Cheng Zhang, Chee Wei Phang, Qingsheng Wu, and Xueming Luo2017Nonlinear effects of social connections and interactions on individual goal attainment and spending: Evidences from online gaming marketsJournal of Marketing 81(6) 132-155.  



    32.Chenxi Li, Xueming Luo, Cheng Zhang, and Xiaoyi Wang2017Sunny, rainy, and cloudy with a chance of mobile promotion effectivenessMarketing Science 36(5) 762-779.  



    33.Jianqiang Hu, Cheng Zhang, and Chenbo Zhu2016(s, S) Inventory systems with correlated demandsINFORMS Journal on Computing  28(4) 603-611.  



    34.Cheng Zhang, Ling Xue, and Jasbir Dhaliwal2016Alignments between the depth and breadth of inter-organizational systems deployment and their impact on firm performanceInformation & Management 53(1) 79-90.  



    35.Ling Xue, Cheng Zhang, Hong Ling, and Xia Zhao2013Risk mitigation in supply chain digitization: System modularity and information technology governanceJournal of Management Information Systems 30(1) 325-352.  



    36.Zhang, Cheng, Peijian Song, and Zhe Qu2011Competitive action in the diffusion of internet technology products in emerging markets: Implications for global marketing managersJournal of International Marketing 19(4) 40-60.  



    37.Zhang, Cheng, Xu Liu, Yunjie (Calvin) Xu, and Youwei Wang2011Quality-structure index: A new metric to measure scientific journal influenceJournal of the American Society for Information Science and Technology 62(4) 643-653.  



    38.Cheng Zhang,Jasbir Dhaliwal2009An Investigation of Resource-based and Institutional Theoretic Factors in Technology Adoption for Operations and Supply Chain ManagementInternational Journal of Production Economics 120(1) 252-269.  



    39.Zhang, Cheng and Chenghong Zhang2007Design and simulation of demand information sharing in a supply chainSimulation Modelling Practice and Theory 15(1) 32-46.  



    40.Cheng Zhang, Tan Gek-Woo, Robb, David J., ZHENG Xin2006Sharing Shipment Quantity Information in the Supply ChainOmega 34(5) 427-438.  



    41.Cheng Zhang, Furong Wang, Peiwen Yu, and Haowen Deng2023Personalized dynamic promotion based on deep reinforcement learningJournal of Management World 2023(5) 160-172(in Chinese) 



    42.Qi Zhang, Yue-yue Zhang, Menghan Duan, and Cheng Zhang2023Government data and firms’ technological innovation ;An empirical study based on government procurement contractsFrontiers of Science and Technology of Engineering Management 42(2) 43-50(in Chinese) 



    43.Yongmin Zhu and Cheng Zhang2023Data-based product development and circulationBig Data Research 9(2) 46-55(in Chinese) 



    44.Cheng Zhang, Yueyue Zhang, and Liqun Zhang2023The effect of undergraduate research training program on academic career development:A retrospective cohort studyFudan Education Forum 21(1) 54-62(in Chinese) 



    45.Cheng Zhang, Qi Zhang, Furong Wang, Yuxin Chen, and Xiongwen Lu2020Spatial diffusion of service: An empirical study on Shanghai DisneylandJournal of Management Sciences in China 23(2) 3-16(in Chinese) 


    Conference Proceedings


    1.Zixi Lei, Wen Wen, Cheng Zhang, and Andrew B. Whinston2024Is knowing more better? Examining the influence of it-enabled customer knowledge transfer on service outcomesICIS 2024 Proceedings Bangkok, Thailand 1-18.  



    2.Yue Li, Haowen Deng, and Cheng Zhang2024Alice in land of games: Investigating the carryover effect of users’ engagement and social connections across gamesPACIS 2024 Proceedings Ho Chi Minh City 1-17.  



    3.Menghan Duan, Yueyue Zhang, Qi Zhang, and Cheng Zhang2023Emotional synchrony and viewers' consumption: Evidence from live streaming of virtual idolsICIS 2023 Proceedings Hyderabad, India 1-10.  



    4.Camen Teh, Chee Wei Phang, Cheng Zhang, and Alain Yee Loong Chong2022(AR)e these products making sense? resolving product schema-incongruity with augmented realityHCII 2022: Design, Operation and Evaluation of Mobile Communications 13337 472-490.  



    5.Yueyue Zhang, Xia Zhao, Ling Xue, and Cheng Zhang2021Exploitation & exploration in product innovation of it firms: a unified framework of decision makingAcademy of Management Proceedings 2021(1) 1-6.  



    6.Xiaolun Wang, Cheng Zhang, and Ling Xue2019Investigating WOMs behind crisis: contingent spillover effect in supply chain partnership40th International Conference on Information Systems, ICIS 2019 Proceedings. Munich, Germany 1-11.  



    7.Xinlin Yao, Xixi Li, and Cheng Zhang2019An experiment of the impacts of workplace configuration on virtual team creativity21st International Conference on Human-Computer Interaction Orlando, FL, United states 153–160.  


    Papers in Books

    Lili Cui, Cheng Zhang.Exploring Government Role in Promoting IT Advancement in China: An Empirical Study on Shanghai Firms' IT Usage.In .Technological Advancement in Developed and Developing Countries: Discoveries in Global Information Management.Hershey, New York,2010

    Chapters in Books

    Cheng Zhang, Furong Wang, Peiwen Yu, and Haowen Deng. 2024. Personalized Dynamic Promotion based on Deep Reinforcement Learning. In Guoqing Chen, Yijun Li, Dajun Zeng, and Qiang Wei, etc. (Eds.), Big Data-Driven Managerial Decision-Making, China Science Publishing & Media, Ltd., pp. 460-491

    Teaching Materials, etc.

    Cheng Zhang and Qi Zhang2019Data Science for Business: Data Analysitcs and Machine LearningChina Machine PressBeijing(in Chinese)

    Research Projects

    2025.05—2026.05Principal InvestigatorOptimization and Demand Forecasting for Shipping Networks of SOC Containers & SOC ISO TanksShanghai Yiyun International Freight Forwarding Co., Ltd.

    2023.01—2026.12Principal InvestigatorInformation System Value Creation with Human-Machine CollaborationNational Natural Science Foundation of China

    2022.07—2023.12Principal InvestigatorImplementation Methods and Influencing Factors of Enterprise Data CapitalizationShanghai Data Exchange Inc.

    2021.09—2022.08Principal InvestigatorThe Role of Yiwu Free Trade Zone in One Belt, One Road InitiativeYiwu Research Institute at Fudan University

    2019.10—2021.10Principal InvestigatorVirtual Simulation Experiment of Flight Emergency RecoveryShanghai Teaching Program of Virtual Simulation Experiment

    2019.06—2019.12Principal InvestigatorVisualization and Simulation in Data Science for BusinessFudan University

    2019.03—2021.03Principal InvestigatorAlgorithm Logic and Business Logid in Machine LearningUndergraduate Course Development Project, Fudan University

    2019.01—2022.12Principal InvestigatorCore Information Asset and Digital Platform InnovationNational Natural Science Foundation of China

    2019.01—2022.12Principal Investigator of Sub-Study on the Panoramic Health Medical Management and Service Mode Driven by Real World Big DataNational Natural Science Foundation of China

    2018.07—2021.06Principal InvestigatorCareer Development of Top-notch Students: 20-Year Empirical EvidenceKey Project of Top-Notch Program by Ministry Of Education

    2014.01—2017.12Principal InvestigatorCompetitive Diffusion of Online Information Products: From Dynamic Competition and Customer Engagement PerspectiveNational Natural Science Foundation of China

    2013.01—2017.12, , Research on Theories and Models of Service Value Co-creation from Customer Participation PerspectiveMajor Project of National Natural Science Foundation of China

    2009.06—2011.05Principal InvestigatorIOS Diffusion in Supply Chains and Its Comparative Study in China and KoreaNational Natural Science Foundation of China and Korea Science and Engineering Foundation (KOSEF) Joint Research Project

    2009.01—2011.12Principal InvestigatorEnactment of IOS Diffusion and Its Empirical EvidenceYouth Science Fundation Program, National Natural Science Foundation of China


    Journal Papers


    1.Menghan Duan, Qi Zhang, Yueyue Zhang, and Cheng Zhang2025When emotions don’t match: Effects of multimodal emotional misalignment in virtual streamers on viewer engagementInformation & Management 62(8) 1-19.  



    2.Haowen Deng, Yifan Dou, Zenan Wu, and Cheng Zhang2025Player-vs.-Player game design and pricing: A tournament design perspectiveInformation Systems Research 36(3) 1461–1477.  



    3.Shuhui Guo, Huan Chen, Bitao Dai, Mengning Wang, Shuo Liu, Cheng Zhang, Shan Liu, and Xin Lu2025Influential factors of streamer popularity in the live streaming platformJournal of Retailing and Consumer Services 84 1-15.  



    4.Cheng Zhang, Lixian Qian, Wen Yu, Jian-Qiang Hu, and Xiongwen Lu2025When Omicron knocks at door: An inverted U-shape relationship between virus proximity and prosocial behaviorFundamental Research 5(3) 1233-1245.  



    5.Furong Wang, Yueyue Zhang, Yunjie (Calvin) Xu, and Cheng Zhang2025Targeting couples: Are dyad exposures greater than one plus one? Shared information and couple interaction matter in household purchase decisionsJournal of Advertising Research 65(1) 126-142.  



    6.Haifeng Xu, Yi Ding, Yu Ding, Qi Zhang, and Cheng Zhang2025Whispers in your mind: the role of voice features in customer acquisition and retentionJournal of Marketing forthcoming 1-52.  



    7.Jiaoyang Li, Xixi Li, and Cheng Zhang2025Understanding physicians' noncompliance use of AI-aided diagnosis—A mixed-methods approachDecision Support Systems 191 1-19.  



    8.Miaomiao Liu,Xiaohua Zeng,Cheng Zhang,and Yong Liu2025What happens when platforms disclose the purchase history associated with product reviews?Decision Support Systems 188(2025) 1-13.  



    9.Lixian Qian, Cheng Zhang, Yuxin Chen, and Zhiguo Xiao2024Spatial cross-side network effect of charging stations on electric vehicle adoptionTransportation Research Part D: Transport and Environment 136 1-26.  



    10.Jiaoyang Li, Xixi Li, and Cheng Zhang2024Understanding proactive knowledge sharing and knowledge withholding in physician-driven online health communities – a professional role identity perspectiveInformation Technology & People 37(5) 1983-2005.  



    11.Zhenzhen Jia, Jianqiang Hu, Teng Lian, Lixian Qian, Wen Yu, and Cheng Zhang2023The impact of community nucleic acid testing on infection in residential compounds during a city-wide lockdown.Scientific Reports 13 1-7.  



    12.Haifeng Xu, Yi Ding, Cheng Zhang, and Bernard C.Y. Tan2023Too official to be effective: An empirical examination of unofficial information channel and continued use of retracted articlesResearch Policy 52(7) 1-11.  



    13.Cheng Zhang, Peijian Song, and Kai Lim2023Standardize or let a thousand flowers bloom? Interface design coordination between software platforms and hosted AppsMIS Quarterly 47(3) 1333-1353.  



    14.Xinlei (Jack) Chen, Xiaohua Zeng, and Cheng Zhang2023Does concealing gender identity help women win the competition? an empirical investigation into online video gamesMarketing Science 42(3) 551-568.  



    15.Lixian Qian and Cheng Zhang2023Complementary or congruent? the effect of hosting tesla charging stations on hotels’ revenueJournal of Travel Research 62(3) 663–684.  



    16.Xia Zhao, Lu Huang, Lei Wang, Elham Yazdani, and Cheng Zhang2023Understanding of the dynamics of mobile reading: An HMM model of user engagement and content consumptionProduction and Operations Management forthcoming 1-20.  



    17.Jiaoyang Li, Lingxiao Zhou, Yi Zhan, Haifeng Xu, Cheng Zhang, Fei Shan, and Lei Liu2022How does the artificial intelligence-based image-assisted technique help physicians in diagnosis of pulmonary adenocarcinoma? A randomized controlled experiment of multicenter physicians in ChinaJournal of the American Medical Informatics Association 29(12) 2041–2049.  



    18.Qi Zhang, Chee Wei Phang, and Cheng Zhang2022Does the internet help governments contain the COVID-19 pandemic? Multi-country evidence from online human behaviourGovernment Information Quarterly 39(4) 1-16.  



    19.Yueyue Zhang, Cheng Zhang, and Miaomiao Liu2022Effects of top-down, bottom-up, and horizontal communication on organizational commitment: evidence from Chinese internet firmsIEEE Transactions on Professional Communication 65(3) 411-426.  



    20.Fangzhou Yu, Peixia Wu, Haowen Deng, Jingfang Wu, Shan Sun, Huiqian Yu, Jianming Yang, Xianyang Luo, Jing He, Xiulan Ma, Junxiong Wen, Danhong Qiu, Guohui Nie, Rizhao Liu, Guohua Hu, Tao Chen, Cheng Zhang, and Huawei Li2022A questionnaire-based ensemble learning model to predict the diagnosis of vertigo: model development and validation studyJounal of Medical Internet Research 24(8) 1-15.  



    21.Xi Chen, Yan Liu, and Cheng Zhang2022Distinguishing homophily from peer influence through network representation learningINFORMS Journal on Computing forthcoming 1958-1969.  



    22.Qi Zhang, Chee Wei Phang, and Cheng Zhang2022From the side of both relationship initiator and responder: the importance of look and geographical distance in online datingInformation & Management 59(2) 1-14.  



    23.Haowen Deng, Youyou Zhou, Lin Wang, and Cheng Zhang2021Ensemble learning for the early prediction of neonatal jaundice with genetic featuresBMC Medical Informatics and Decision Making 21 1-16.  



    24.Yueyue Zhang, Cheng Zhang, and Yunjie Xu2021Effect of data privacy and security investment on the value of big data firmsDecision Support Systems 146 1-12.  



    25.Cheng Zhang, Lixian Qian, and Jianqiang Hu2021COVID-19 pandemic with human mobility across countriesJournal of the Operations Research Society of China 9 229–244.  



    26.Chenhui Guo, Xi Chen, Paulo Goes, and Cheng Zhang2021Multiplex social influence in a freemium context: Evidence from online social gamesDecision Support Systems 155 1-11.  



    27.Xueming Luo, Siliang Tong, Zhijie Lin, and Cheng Zhang2021The impact of platform protection insurance on buyers and sellers in the sharing economy: a natural experimentJournal of Marketing 85(2) 50-69.  



    28.Cheng Zhang, Peijian Song, Zhe Qu, Ling Xue, and Jiaoyang Li2020Firm actions, user engagement, and firm performance: A mediated model with evidences from internet service firmsInformation and Management 57(7) 1-14.  



    29.Ling Xue, Peijian Song, Arun Rai, Cheng Zhang, and Xia Zhao2019Implications of application programming interfaces for third-party new App development and copycattingProduction and Operations Management 28(8) 1887–1902.  



    30.Peijian Song, Ling Xue, Arun Rai, and Cheng Zhang2018The ecosystem of software platform: a study of asymmetric cross-side network effects and platform governanceMIS Quarterly 42(1) 121-142.  



    31.Cheng Zhang, Chee Wei Phang, Qingsheng Wu, and Xueming Luo2017Nonlinear effects of social connections and interactions on individual goal attainment and spending: Evidences from online gaming marketsJournal of Marketing 81(6) 132-155.  



    32.Chenxi Li, Xueming Luo, Cheng Zhang, and Xiaoyi Wang2017Sunny, rainy, and cloudy with a chance of mobile promotion effectivenessMarketing Science 36(5) 762-779.  



    33.Jianqiang Hu, Cheng Zhang, and Chenbo Zhu2016(s, S) Inventory systems with correlated demandsINFORMS Journal on Computing  28(4) 603-611.  



    34.Cheng Zhang, Ling Xue, and Jasbir Dhaliwal2016Alignments between the depth and breadth of inter-organizational systems deployment and their impact on firm performanceInformation & Management 53(1) 79-90.  



    35.Ling Xue, Cheng Zhang, Hong Ling, and Xia Zhao2013Risk mitigation in supply chain digitization: System modularity and information technology governanceJournal of Management Information Systems 30(1) 325-352.  



    36.Zhang, Cheng, Peijian Song, and Zhe Qu2011Competitive action in the diffusion of internet technology products in emerging markets: Implications for global marketing managersJournal of International Marketing 19(4) 40-60.  



    37.Zhang, Cheng, Xu Liu, Yunjie (Calvin) Xu, and Youwei Wang2011Quality-structure index: A new metric to measure scientific journal influenceJournal of the American Society for Information Science and Technology 62(4) 643-653.  



    38.Cheng Zhang,Jasbir Dhaliwal2009An Investigation of Resource-based and Institutional Theoretic Factors in Technology Adoption for Operations and Supply Chain ManagementInternational Journal of Production Economics 120(1) 252-269.  



    39.Zhang, Cheng and Chenghong Zhang2007Design and simulation of demand information sharing in a supply chainSimulation Modelling Practice and Theory 15(1) 32-46.  



    40.Cheng Zhang, Tan Gek-Woo, Robb, David J., ZHENG Xin2006Sharing Shipment Quantity Information in the Supply ChainOmega 34(5) 427-438.  



    41.Cheng Zhang, Furong Wang, Peiwen Yu, and Haowen Deng2023Personalized dynamic promotion based on deep reinforcement learningJournal of Management World 2023(5) 160-172(in Chinese) 



    42.Qi Zhang, Yue-yue Zhang, Menghan Duan, and Cheng Zhang2023Government data and firms’ technological innovation ;An empirical study based on government procurement contractsFrontiers of Science and Technology of Engineering Management 42(2) 43-50(in Chinese) 



    43.Yongmin Zhu and Cheng Zhang2023Data-based product development and circulationBig Data Research 9(2) 46-55(in Chinese) 



    44.Cheng Zhang, Yueyue Zhang, and Liqun Zhang2023The effect of undergraduate research training program on academic career development:A retrospective cohort studyFudan Education Forum 21(1) 54-62(in Chinese) 



    45.Cheng Zhang, Qi Zhang, Furong Wang, Yuxin Chen, and Xiongwen Lu2020Spatial diffusion of service: An empirical study on Shanghai DisneylandJournal of Management Sciences in China 23(2) 3-16(in Chinese) 


    Conference Proceedings


    1.Zixi Lei, Wen Wen, Cheng Zhang, and Andrew B. Whinston2024Is knowing more better? Examining the influence of it-enabled customer knowledge transfer on service outcomesICIS 2024 Proceedings Bangkok, Thailand 1-18.  



    2.Yue Li, Haowen Deng, and Cheng Zhang2024Alice in land of games: Investigating the carryover effect of users’ engagement and social connections across gamesPACIS 2024 Proceedings Ho Chi Minh City 1-17.  



    3.Menghan Duan, Yueyue Zhang, Qi Zhang, and Cheng Zhang2023Emotional synchrony and viewers' consumption: Evidence from live streaming of virtual idolsICIS 2023 Proceedings Hyderabad, India 1-10.  



    4.Camen Teh, Chee Wei Phang, Cheng Zhang, and Alain Yee Loong Chong2022(AR)e these products making sense? resolving product schema-incongruity with augmented realityHCII 2022: Design, Operation and Evaluation of Mobile Communications 13337 472-490.  



    5.Yueyue Zhang, Xia Zhao, Ling Xue, and Cheng Zhang2021Exploitation & exploration in product innovation of it firms: a unified framework of decision makingAcademy of Management Proceedings 2021(1) 1-6.  



    6.Xiaolun Wang, Cheng Zhang, and Ling Xue2019Investigating WOMs behind crisis: contingent spillover effect in supply chain partnership40th International Conference on Information Systems, ICIS 2019 Proceedings. Munich, Germany 1-11.  



    7.Xinlin Yao, Xixi Li, and Cheng Zhang2019An experiment of the impacts of workplace configuration on virtual team creativity21st International Conference on Human-Computer Interaction Orlando, FL, United states 153–160.  


    Papers in Books

    Lili Cui, Cheng Zhang.Exploring Government Role in Promoting IT Advancement in China: An Empirical Study on Shanghai Firms' IT Usage.In .Technological Advancement in Developed and Developing Countries: Discoveries in Global Information Management.Hershey, New York,2010

    Chapters in Books

    Cheng Zhang, Furong Wang, Peiwen Yu, and Haowen Deng. 2024. Personalized Dynamic Promotion based on Deep Reinforcement Learning. In Guoqing Chen, Yijun Li, Dajun Zeng, and Qiang Wei, etc. (Eds.), Big Data-Driven Managerial Decision-Making, China Science Publishing & Media, Ltd., pp. 460-491

    Teaching Materials, etc.

    Cheng Zhang and Qi Zhang2019Data Science for Business: Data Analysitcs and Machine LearningChina Machine PressBeijing(in Chinese)

    Research Projects

    2025.05—2026.05Principal InvestigatorOptimization and Demand Forecasting for Shipping Networks of SOC Containers & SOC ISO TanksShanghai Yiyun International Freight Forwarding Co., Ltd.

    2023.01—2026.12Principal InvestigatorInformation System Value Creation with Human-Machine CollaborationNational Natural Science Foundation of China

    2022.07—2023.12Principal InvestigatorImplementation Methods and Influencing Factors of Enterprise Data CapitalizationShanghai Data Exchange Inc.

    2021.09—2022.08Principal InvestigatorThe Role of Yiwu Free Trade Zone in One Belt, One Road InitiativeYiwu Research Institute at Fudan University

    2019.10—2021.10Principal InvestigatorVirtual Simulation Experiment of Flight Emergency RecoveryShanghai Teaching Program of Virtual Simulation Experiment

    2019.06—2019.12Principal InvestigatorVisualization and Simulation in Data Science for BusinessFudan University

    2019.03—2021.03Principal InvestigatorAlgorithm Logic and Business Logid in Machine LearningUndergraduate Course Development Project, Fudan University

    2019.01—2022.12Principal InvestigatorCore Information Asset and Digital Platform InnovationNational Natural Science Foundation of China

    2019.01—2022.12Principal Investigator of Sub-Study on the Panoramic Health Medical Management and Service Mode Driven by Real World Big DataNational Natural Science Foundation of China

    2018.07—2021.06Principal InvestigatorCareer Development of Top-notch Students: 20-Year Empirical EvidenceKey Project of Top-Notch Program by Ministry Of Education

    2014.01—2017.12Principal InvestigatorCompetitive Diffusion of Online Information Products: From Dynamic Competition and Customer Engagement PerspectiveNational Natural Science Foundation of China

    2013.01—2017.12, , Research on Theories and Models of Service Value Co-creation from Customer Participation PerspectiveMajor Project of National Natural Science Foundation of China

    2009.06—2011.05Principal InvestigatorIOS Diffusion in Supply Chains and Its Comparative Study in China and KoreaNational Natural Science Foundation of China and Korea Science and Engineering Foundation (KOSEF) Joint Research Project

    2009.01—2011.12Principal InvestigatorEnactment of IOS Diffusion and Its Empirical EvidenceYouth Science Fundation Program, National Natural Science Foundation of China


    Academic Posts

    2023.10—,Associate Editor,Information & Management

    2011.01—,Editorial Review Board Member,Journal of the Association for Information Systems

    2011.01—,Board of Permant Reviewers,IEEE Transactions on Professional Communication

    2008.12—,Editorial Review Board Member,Journal of Global Information Management

    Case

    Lihua Huang,Chenghong Zhang,Xianghua Lu,Youwei Wang,Yifan Dou,and Cheng ZhangReleasing the value of data factor, driving enterprise digital transformation, , 2023