• Li Gen

    Associate Professor

    Information Management and Business Intelligence (IM&BI)

    Add: Guoshun Road Siyuan Building Room 634, Siyuan Building

    Tel: 25011187(TEL)

    E-mail: gli@fudan.edu.cn

    Research Field: Crowdfunding, Knowledge Communities, Financial Technologies, Economics of Artificial Intelligence

    Website:

    Teacher information
    Achievements in scientific research
    Academic activities and community service

    Educational Background

    Doctor Degree,Information Systems,The Hong Kong University of Science and Technology, HK

    Master Degree,Information Systems,The Hong Kong University of Science and Technology, HK

    Bachelor Degree,e-Commerce Engineering with Law,Queen Mary University of London, UK

    Bachelor Degree,e-Commerce Engineering with Law,Beijing University of Posts and Telecommunications

    Awards on Research

    2023.03,High PCSI Paper and High Citation Paper in Academic Highlights (March-April 2023),China Academic Journals (CD Edition) Electronic Magazine Co., Ltd., China Scientific Literature Evaluation and Measurement Research Center

    2022.12,ICIS 2022 Best Track Associate Editor,Association for Information Systems

    Awards on Teaching

    2021.06,2020-2021 Leading course of ideology in Fudan University,Academic Affairs Office of Fudan University2023.09,The Second Prize of Fudan University Undergraduate Teaching Achievement Award,Fudan University2023.12,The First Prize of 2023 Young Teacher's Teaching Competition in Social Science Group in Fudan University,Fudan University2024.02,The Outstanding Prize in the Fourth Fudan University Teacher Teaching Innovation Competition in Liberal Arts and Science,Fudan University2024.05,The First Prize in the Fourth Shanghai Teacher Teaching Innovation Competition,Shanghai Municipal Education Commission

    Title of Honour

    2023.07,Rising Star Award in Social Computing of the Chinese Association for Artificial Intelligence (CAAI),The 8th National Committee for Big Data and Social Computing Rising Stars


    Journal Papers


    1.Zike Cao, Yingpeng Zhu, Gen Li, and Liangfei Qiu2024Consequences of information feed integration on user engagement and contribution: A natural experiment in an online knowledge-sharing communityInformation Systems Research 35(3) 1114-1136.  



    2.Jing Wang, Gen Li, and Kai-Lung Hui2022Monetary incentives and knowledge spillover: Evidence from a natural experimentManagement Science 68(5) 3549-3572.  



    3.Gen Li and Jing Wang2019Threshold effects on backer motivations in reward-based crowdfundingJournal of Management Information Systems 36(2) 546-573.  



    4.Jinzhao Wang, Yifan Dou, Lihua Huang, and Gen Li2023Data product pricing: A review of research progress and comparison of pricing methodsPrice: Theory & Practice (4) 22-27(in Chinese) 



    5.Lihua Huang, Yifan Dou, Mengke Guo, Qifeng Tang, and Gen Li2022Features and transaction modes of data products in data marketsBig Data Research 8(3) 3-14(in Chinese) 


    Research Projects

    2025.01—2028.12Principal InvestigatorContent Governance Strategies for Knowledge Platform: Drawing from Image Motivation and Group Identity TheoryNational Natural Science Foundation of China

    2022.07—2023.03Principal InvestigatorRights and Benefits Allocation Strategies for Platform Workers in Service Industry under Employment RegulationsAlibaba Group

    2022.03—2023.02Principal InvestigatorThe Impact of Socialization on User Contribution Behavior in Content Platforms: Based on Image-Related Motivation and Schema TheoryThe Science and Technology Commission of Shanghai Municipality

    2022.01—2024.12Principal InvestigatorThe Impact of Novel Payment Technology on Consumers’ Purchase Behaviors and Mechanisms Exploration under Privacy Calculus FrameworkNational Natural Science Foundation of China

    2021.08—2022.12Principal InvestigatorData Transaction Rules and Pricing MechanismsShanghai Data Exchange Center Co., Ltd.


    Academic Posts

    2022.04—,Associate Editor,Journal of Electronic Commerce Research

    2022.03—,Member of Editorial Board,Industrial Management & Data Systems