信息管理与商业智能系学术讲座（5月30日）

时间：5月30日（周二）13:30-15:00

地点：史带楼303室(线下),腾讯会议号427 310 323/密码123456(线上)

题目：Disentangling the Effects of Product Development Process on Developer Performance in Digital Innovation: A Multilevel Model

报告人：Chee-Wee Tan教授

主持人：信息管理与商业智能系张诚教授

摘要：

Although the diversity and velocity with which products can be developed and disseminated on digital platforms has fostered and reinforced a climate of open innovation, it has also given rise to an innovation diffusion paradox whereby resources are being squandered on innovations that may never catch consumers’ attention. Consequently, it is imperative for developers to bolster the discoverability of their products in order to survive in such highly competitive open innovation ecosystems. To this end, we draw on brand equity theory to advance a research model that not only introduces the novel concept of developer image together with its four constituent sub-dimensions of awareness, identity, quality, and vitality as antecedents of developer performance in open innovation ecosystems, but also posits product development process attributes (i.e., scope, pace, and regularity) as factors affecting the abovementioned brand equity dimensions. Our research model was validated in two stages. In the first stage, we extracted and analyzed archival date of 8,915 developers from one of the leading mobile application stores in China. Analytical results indicate that the three product development process attributes are associated with developer performance as measured via app downloads and conversion rate. Following which, a multilevel mediation analytical approach was conducted in the second stage based on survey data gathered from actual app users on their recalled developers. We discovered that developer image at the individual level fully mediates the impact of product development process attributes on developer performance.

简介：

Chee-Wee Tan is a Professor at the Department of Digitalization in Copenhagen Business School (CBS), an Honorary Professor of Business Analytics and Digitalization at the Nottingham University Business School China in the University of Nottingham Ningbo China (UNNC), an Adjunct Professor at the School of Business in Monash University, a Distinguished Research Scholar at the Faculty of Business in Lingnan University (LNU), a Guest Professor at the School of Management in the University of Science and Technology of China (USTC), and a Visiting Professorial Fellow at the School of Information Systems and Technology Management in University of New South Wales (UNSW). He received his Ph.D. in Management Information Systems from the University of British Columbia. His research interests focus on design and innovation issues related to digital services. His work has been published in leading peer-reviewed journals such as MIS Quarterly (MISQ), Journal of Operations Management (JOM), Information Systems Research (ISR), Journal of Management Information Systems (JMIS), Journal of the Association for Information Systems (JAIS), European Journal of Information Systems (EJIS), and Decision Support Systems (DSS), among others. Apart from his current appointment as a Senior Editor for MISQ, Chee-Wee has served or is currently serving on the editorial boards for ACM Distributed Ledger Technologies: Research and Practice (DLT), DSS, EJIS, Industrial Management & Data Systems (IMDS), IEEE Transactions on Engineering Management (IEEE-TEM), Information & Management (I&M), Information Systems Journal (ISJ), Internet Research (IntR), Journal for the Association of Information Systems (JAIS), Journal of Computer Information Systems (JCIS), Journal of Management Analytics (JMA), and JMIS. Finally, Chee-Wee is the co-director of the joint research center between CBS and the Antai College of Economics and Management (ACEM) in Shanghai Jiao Tong University (SJTU) as well as the Vice President of Publications for the Association for Information Systems (AIS).