• Zhao Weitao

    Assistant Professor/Associate Dean

    Marketing

    Add: Guoshun Road Siyuan Building Room 611, Siyuan Building

    Tel: 25011010/250112

    E-mail: zhaowt@fudan.edu.cn

    Research Field: Cross-cultural Management, Managerial Communication, Marketing Communications

    Website:

    Teacher information
    Achievements in scientific research
    Academic activities and community service

    Academic Conferences

    2017.0611th Annual China Goes Global ConferenceKristiansand, Norway


    Journal Papers


    1.Arne Carlsen, Jan Ketil Arnulf, and Weitao Zhao2017Inviting wonder in organization: tiger, sandstone, horror, snowballManagement and Organization Review 13(3) 675-685.  



    2.Yuejun Tang, Weitao Zhao2008Approach to Competition between Supply ChainsIndustrial Economics Research vol.32 50-55(in Chinese) 


    Translated Works

    Xiongwen Lu, Qingyun Jiang, Weitao Zhao, Qian Xu, and Mengran XuMarketing Management(16th Edition),Beijing,CITIC Press Group,2022.09 (in Chinese)

    Weitao ZhaoManagement:A Focus on Leaders,Shanghai,Truth & Wisdom Press,2017.05 (in Chinese)

    Xiaoyan Xie, Weitao ZhaoService Marketing (6th Edition),Beijing,China Renmin University Press,2010.06 (in Chinese)

    Weitao ZhaoOne Report: Integrated Reporting for a Sustainable Strategy,Shanghai,Truth & Wisdom Press, Shanghai People's Publishing House,2010.06 (in Chinese)


    Academic Conferences

    2017.0611th Annual China Goes Global ConferenceKristiansand, Norway