There are success skill courses, knowledge courses and elective courses. Candidates are required to complete twelve required courses (including ten full courses [one of which is a capstone project] and two half-courses) and seven elective courses.
ELECTIVE COURSES
Any 7 electives from the following 4+1 themes:
Financial Management 财务管理
Investments 投资学
Chinese Capital Market and Securities Analysis 中国资本市场与证券分析
Analytics and Innovation in Supply Chain and Finance 供应链与金融的分析与创新
Mergers and Acquisitions 兼并与收购
Risk Management 风险管理
Business Valuation 商业估值
Glocal Management 全球本土化管理
Digital Transformation and Management Strategy in a Cross-Cultural Context 跨文化背景下的数字化转型和管理战略
Multinational Enterprises Strategy 跨国企业战略
Supply Chain Management & Logistics 供应链管理与物流
Strategic Human Resources Management 人力资源战略管理
Corporate Strategy 企业战略
China and the New World Order 中国与世界秩序
* GBA Workshop 大湾区研学工坊
* International Field Project (Denmark/Japan/Vietnam) 国际实战项目(丹麦/日本/越南)
Marketing and Services Management 市场营销与服务管理
Branding and Communications 品牌与传播
Consumer Behavior 消费者行为学
Marketing Research and its Business Applications 营销研究及其商业应用
Digital Marketing Strategy 数字营销战略
Big Data Consumer Analytics 大数据消费者分析
Innovation and Entrepreneurship 创新与创业
Emerging Technology Innovation Management 新兴技术创新管理
Entrepreneurship 创业学
Knowledge and Innovation Management 知识与创新管理
Learning Organization and Organizational Change 学习组织与组织变革
Digital Innovation: From Practices to Methodologies 数字创新:从实践到方法
Business Model Design and Innovation 商业模式设计与创新
Entrepreneurial Enterprise Governance 创业型企业治理
Frontier Knowledge 前沿课程
Data-Driven Strategic Decision Making 数据驱动的战略决策
Digital Technology and Transformation for Competiveness 为提升竞争力的数字技术与转型
Management of Black Swans 管理黑天鹅
From Machine Learning to Large Language Models: Where Technology Meets Business Innovation 从机器学习到大型语言模型:技术与商业创新的结合