• Wang Youwei

    Professor

    Information Management and Business Intelligence (IM&BI)

    Add: Guoshun Road Siyuan Building Room 714, Siyuan Building

    Tel: 25011231(TEL)

    E-mail: ywwang@fudan.edu.cn

    Research Field: Modeling and Optimization of Electronic Business Processes, Meta-Heuristic Algorithms, Decision Support Systems, Data Mining, ICT Adoption, Mobile Commerce

    Website:

    Teacher information
    Achievements in scientific research
    Academic activities and community service

    Journal Papers


    1.Jicheng Zeng, Yulin Fang, Huifang Li, Youwei Wang, and Kai Lim2025Untangling the performance impact of e-marketplace sellers’ deployment of platform-based functions: A configurational perspectiveInformation Systems Research 36(3) 1397-1417.  



    2.Yingda Lu, Youwei Wang, Yuxin Chen, and Yun Xiong2023The role of data-based intelligence and experience on time efficiency of taxi drivers: An empirical investigation using large-scale sensor dataProduction and Operations Management 32(11) 3665-3682.  



    3.Kyung Sun (Melissa) Rhee, Jinyang Zheng, Youwei Wang, and Yong Tan2023Value of information sharing via ride-hailing apps: an empirical analysisInformation Systems Research 34(3) 1228-1244.  



    4.Jinyang Zheng, Youwei Wang, and Yong Tan2023Platform refund insurance or being cast out: quantifying the signaling effect of refund options in the online service marketplaceInformation Systems Research 34(3) 910-934.  



    5.Zhenling Jiang, Tat Chan, Hai Che, and Youwei Wang2021Consumer search and purchase: an empirical investigation of retargeting based on consumer online behaviorsMarketing Science 40(2) 219-240.  



    6.Xue (Jane) Tan, Youwei Wang, and Yong Tan2019Impact of live chat on purchase in electronic markets: The moderating role of information cuesInformation Systems Research 30(4) 1248–1271.  



    7.Huifang Li, Yulin Fang, Kai H. Lim, and Youwei Wang2019Platform-based function repertoire, reputation, and sales performance of e-marketplace sellersMIS Quarterly 43(1) 207-236.  



    8.Youwei Wang, Zhe Qu, and Bernard Tan2018How do assurance mechanisms interact in online marketplaces? A signaling perspectiveIEEE Transactions on Engineering Management 65(2) 239-251.  



    9.Shan Wang, Youwei Wang, and Norm Archer2018The co-evolution of IT competence, organisational agility and entrepreneurial action: a case study of entrepreneurial e-tailersInternational Journal of Networking and Virtual Organisations 18(1) 1-29.  



    10.Zhaoran Xu, Youwei Wang, Yulin Fang, Bernard Tan, and Hai Sun2017Understanding the formation of reciprocal hyperlinks between e-marketplace sellersDecision Support Systems 98 89-98.  



    11.Youwei Wang, Yufei Yuan, Ofir Turel, and Zhiling Tu2015Understanding the development and diffusion of mobile commerce technologies in China: A biographical study with an actor-network theory perspectiveInternational Journal of Electronic Commerce 19(4) 47-76.  



    12.Huifang Li, Yulin Fang, Youwei Wang, Kai H. Lim, and Liang Liang2015Are all signals equal? Investigating the differential effects of online signals on the sales performance of e-marketplace sellersInformation Technology & People 28(3) 699-723.  



    13.Youwei Wang, Shan Wang, Yulin Fang, and Patrick Y.K. Chau2013Store survival in online marketplace: An empirical investigationDecision Support Systems 56 482-493.  



    14.Zhe Qu, Youwei Wang, Shan Wang, and Yanhui Zhang2013Implications of online social activities for e-tailers’ business performanceEuropean Journal of Marketing 47(8) 1190-1212.  



    15.Wang, Shan,Yili Hong, Norm Archer, and Youwei Wang2011Modeling the success of small and medium sized online vendors in business to business electronic marketplaces in China: A motivation-capability frameworkJournal of Global Information Management 19(4) 45-75.  



    16.Zhang, Cheng, Xu Liu, Yunjie (Calvin) Xu, and Youwei Wang2011Quality-structure index: A new metric to measure scientific journal influenceJournal of the American Society for Information Science and Technology 62(4) 643-653.  



    17.Youwei Wang, Darren Meister, and Yinglei Wang2011Reexamining relative advantage and perceived usefulness: An empirical studyInternational Journal of Information and Communication Technology Education 7(1) 46-59.  



    18.Youwei Wang, Weihui Dai, Yufei Yuan2008Website Browsing Aid: A Navigation Graph-Based Recommendation System.Decision Support Systems 45(3) 387-400.  



    19.Yufei Yuan, Wuping Zheng, Youwei Wang, Zhengchuan Xu, Qing Yang, and Yufei Gao2006XiaoLingtong versus 3G in China: Which will be the winner?Telecommunications Policy 30(5-6) 297-313.  



    20.Youwei Wang, Dingwei Wang, and W.H.Ip2006Optimal Design of Link Structure for E-Supermarket WebsiteIEEE Transactions on Systems, Man, and Cybernetics Part A: Systems and Humans 36(2) 338-355.  



    21.Zhenghui Sun, Jianping Zheng, and Youwei Wang2023Research on the marketing effects of visual,auditory and content features of short videos on e—commerce platformJournal of Marketing Science 3(4) 1-21(in Chinese) 



    22.Jin Zhou, Youwei Wang, Lihua Huang, and Jing Liu2021The spatial dependency analysis of scales estimation-Based on pharmacentical retailSystems Engineering-Theory & Practice 41(3) 587-595(in Chinese) 


    Conference Proceedings


    1.Huifang Li, Jicheng Zeng, Yulin Fang, and Youwei Wang2020Understanding the competitive dynamics in E-marketplace: An action sequence analysis approachPacific Asia Conference on Information Systems (PACIS) 2020 Dubai 1-8.  



    2.Jicheng Zeng, Yulin Fang, Huifang Li, and Youwei Wang2020Which collective signals drive high performance in the e-marketplace? A configurational perspectivePacific Asia Conference on Information Systems (PACIS) 2020 Dubai 1-15.  



    3.Shahryar Doosti, Youwei Wang, and Yong Tan2017Do mobile applications bring longer tail? An empirical study of sales concentration in online channels38th International Conference on Information Systems: Transforming Society with Digital Innovation Seoul, Korea 1-16.  



    4.Xue Tan, Youwei Wang, and Yong Tan2016The value of live chat on online purchaseThirty Seventh International Conference on Information Systems Dublin 1-15.  



    5.Jinyang Zheng, Youwei Wang, and Yong Tan2016Conform or to be cast out: Quantifying the effect of platform endorsement and consumer generated reputation in online service marketplace demand systemThirty Seventh International Conference on Information Systems Dublin 1-18.  



    6.Huifang Li, Yulin Fang, Youwei Wang, and Kai H. Lim2016How to reduce product return in the E-Marketplace: A technology perspectiveThirty Seventh International Conference on Information Systems Dublin 1-11.  



    7.Huifang Li, Yulin Fang, Youwei Wang, and Kai H. Lim2015Understanding competitive action repertoire, strategic group and performance of e-marketplace sellers: A latent growth modeling approachThirty Sixth International Conference on Information Systems Fort Worth 1-11.  



    8.Yan Lu, Bernard Tan, and Youwei Wang2013Web aesthetics: How does it influence the sales performance in online marketplacesThe 34th International Conference on Information Systems Milan, Italy 1-10.  



    9.Youwei Wang, Shan Wang, Zhuqing Yang, Hong Ling2010Explaining E-Tailers' Source of Competitiveness: An Integrative Framework Taipei,Taiwan 1572-1579.  



    10.Youwei Wang, Fuchun Zhao, Shan Wang, Hong Ling2010Advertising Effects of Online Social Capital on E-tailer Performance: A Theoretical Framework Wuhan, China 1-6.  



    11.Youwei Wang, Wenjing Zhang, Cheng Zhang, Hong Ling, Fuchun Zhao2009Website Navigation Support Using Sequential Pattern Approach Dalian,China 1-6.  



    12.Weihui Dai,Dan Yu,Youwei Wang2009A Knowledge-Based Multiple-Objective Optimization Model for Top Management Team ConfigurationPortland International Center for Management of Engineering and Technology USA,Portland 1566-1575.  



    13.Hong Ling,Fuchun Zhao,Youwei Wang2009Impact of Synergy Between IT and Business Process on Organizational Performance: A Perspective of Ambidexterity Theory 印度,海得拉巴 1-12.  



    14.Youwei Wang, Darren Meister, and Yinglei Wang2008Relative Advantage and Perceived Usefulness: The Adoption of Competing ICTs Paris, France 1-22.  



    15.Youwei Wang, Yufei Yuan2006The Role of SMS In Mobile Data Service Diffusion in China: A Longitudinal Case Study Based on Actor-Network TheoryAssociation of Information Systems  1737-1755.  


    Academic Works

    Youwei Wang2009Intelligent WebsitesFudan University PressShanghai, China

    YUAN Yufei, WANG Youwei, XU Zhengchuan, YANG Qing, and GAO Yufei2006Mobile CommerceTsinghua University PressBeijing

    Teaching Materials, etc.

    WANG Youwei, XU Zhangchuan, and YANG Qing2006Mobile Commerce Theory and ApplicationsTsinghua University PressBeijing(in Chinese)

    Research Projects

    2026.01—2030.12Principal InvestigatorResearch on Service Innovation and Service Quality Evaluation Driven by Artificial Intelligence Technologies for Smart, Connected ProductsNational Natural Science Foundation of China

    2024.01—2027.12Principal InvestigatorResearch on Value Co-creation Platform Management based on Smart and Connected ProductsNational Natural Science Foundation of China

    2020.01—2023.12Principal InvestigatorResearch on the mechanisms and policies for multi-sided business platformsNational Natural Science Foundation of China

    2015.01—2019.12子课题负责人Research on Business Behaviors and Patterns in the Context of Big DataThe Key Project of National Natural Science Foundation of China

    2014.01—2017.12Principal InvestigatorResearch on Influencing Factors and Management Strategies of Consumer Online Social InteractionsNational Natural Science Foundation of China

    2013.01—2014.12Principal InvestigatorResearch on the Effects of Word-of-Mouth on Online Shopping BehaviorsProgram for New Century Excellent Talents of Education Ministry

    2013.01—2015.12Principal InvestigatorResearch on the theoretical model of users' online behaviors based on social interactionsOutstanding Scholar Plan of Fudan University

    2011.01—2013.12Principal InvestigatorEmpirical Studies on the Competitiveness of Small and Medium Sized Internet Retailers: A Social Network PerspectiveNational Natural Science Foundation of China (General Program)

    2011.01—2012.12Principal InvestigatorExplaining the survival and success of online sellers: effects of advertisement, customer service, and reputationThe University of Hong Kong – Fudan University IMBA Joint Research Fund

    2010.04—2011.04Principal InvestigatorResearch on Socializing Behavior of Taobao UsersProject Support by Alibaba Group

    2010.01—2012.12Principal InvestigatorEstablishing Trust for Mobile Commerce in a Culture of ConfucianismScientific Research Foundation for the Returned Overseas Chinese Scholars, State Education Ministry

    2009.05—2009.12Principal InvestigatorE-tailer Competitiveness: A Social Network Perspective AnalysisProject Supported by Alibaba Group

    2009.01—2011.12Principal InvestigatorResearch on Knowledge Management based on Transactive Memory SystemsSocial Sciences and Humanities Research Grant, Ministry of Education, China

    2005.01—2007.12Principal InvestigatorResearch on Architecture and Optimal Design of Adaptive SitesChinese National Science Fund Project

    2004.01—2004.03Principal InvestigatorDesign of Organization Structure and Information System PlanningBao-Mit Corporation, Shanghai, China

    2003.06—2005.05Principal InvestigatorFuzzy Accessibility Based Evaluation Approaches for E-Commerce Websites, Libra Arts Research Promotion Program: Jinmiao ProjectFudan University

    2003.03—2003.05Principal InvestigatorInformation System Planning and Implementation Bank of Communication, Shanghai, China


    Journal Papers


    1.Jicheng Zeng, Yulin Fang, Huifang Li, Youwei Wang, and Kai Lim2025Untangling the performance impact of e-marketplace sellers’ deployment of platform-based functions: A configurational perspectiveInformation Systems Research 36(3) 1397-1417.  



    2.Yingda Lu, Youwei Wang, Yuxin Chen, and Yun Xiong2023The role of data-based intelligence and experience on time efficiency of taxi drivers: An empirical investigation using large-scale sensor dataProduction and Operations Management 32(11) 3665-3682.  



    3.Kyung Sun (Melissa) Rhee, Jinyang Zheng, Youwei Wang, and Yong Tan2023Value of information sharing via ride-hailing apps: an empirical analysisInformation Systems Research 34(3) 1228-1244.  



    4.Jinyang Zheng, Youwei Wang, and Yong Tan2023Platform refund insurance or being cast out: quantifying the signaling effect of refund options in the online service marketplaceInformation Systems Research 34(3) 910-934.  



    5.Zhenling Jiang, Tat Chan, Hai Che, and Youwei Wang2021Consumer search and purchase: an empirical investigation of retargeting based on consumer online behaviorsMarketing Science 40(2) 219-240.  



    6.Xue (Jane) Tan, Youwei Wang, and Yong Tan2019Impact of live chat on purchase in electronic markets: The moderating role of information cuesInformation Systems Research 30(4) 1248–1271.  



    7.Huifang Li, Yulin Fang, Kai H. Lim, and Youwei Wang2019Platform-based function repertoire, reputation, and sales performance of e-marketplace sellersMIS Quarterly 43(1) 207-236.  



    8.Youwei Wang, Zhe Qu, and Bernard Tan2018How do assurance mechanisms interact in online marketplaces? A signaling perspectiveIEEE Transactions on Engineering Management 65(2) 239-251.  



    9.Shan Wang, Youwei Wang, and Norm Archer2018The co-evolution of IT competence, organisational agility and entrepreneurial action: a case study of entrepreneurial e-tailersInternational Journal of Networking and Virtual Organisations 18(1) 1-29.  



    10.Zhaoran Xu, Youwei Wang, Yulin Fang, Bernard Tan, and Hai Sun2017Understanding the formation of reciprocal hyperlinks between e-marketplace sellersDecision Support Systems 98 89-98.  



    11.Youwei Wang, Yufei Yuan, Ofir Turel, and Zhiling Tu2015Understanding the development and diffusion of mobile commerce technologies in China: A biographical study with an actor-network theory perspectiveInternational Journal of Electronic Commerce 19(4) 47-76.  



    12.Huifang Li, Yulin Fang, Youwei Wang, Kai H. Lim, and Liang Liang2015Are all signals equal? Investigating the differential effects of online signals on the sales performance of e-marketplace sellersInformation Technology & People 28(3) 699-723.  



    13.Youwei Wang, Shan Wang, Yulin Fang, and Patrick Y.K. Chau2013Store survival in online marketplace: An empirical investigationDecision Support Systems 56 482-493.  



    14.Zhe Qu, Youwei Wang, Shan Wang, and Yanhui Zhang2013Implications of online social activities for e-tailers’ business performanceEuropean Journal of Marketing 47(8) 1190-1212.  



    15.Wang, Shan,Yili Hong, Norm Archer, and Youwei Wang2011Modeling the success of small and medium sized online vendors in business to business electronic marketplaces in China: A motivation-capability frameworkJournal of Global Information Management 19(4) 45-75.  



    16.Zhang, Cheng, Xu Liu, Yunjie (Calvin) Xu, and Youwei Wang2011Quality-structure index: A new metric to measure scientific journal influenceJournal of the American Society for Information Science and Technology 62(4) 643-653.  



    17.Youwei Wang, Darren Meister, and Yinglei Wang2011Reexamining relative advantage and perceived usefulness: An empirical studyInternational Journal of Information and Communication Technology Education 7(1) 46-59.  



    18.Youwei Wang, Weihui Dai, Yufei Yuan2008Website Browsing Aid: A Navigation Graph-Based Recommendation System.Decision Support Systems 45(3) 387-400.  



    19.Yufei Yuan, Wuping Zheng, Youwei Wang, Zhengchuan Xu, Qing Yang, and Yufei Gao2006XiaoLingtong versus 3G in China: Which will be the winner?Telecommunications Policy 30(5-6) 297-313.  



    20.Youwei Wang, Dingwei Wang, and W.H.Ip2006Optimal Design of Link Structure for E-Supermarket WebsiteIEEE Transactions on Systems, Man, and Cybernetics Part A: Systems and Humans 36(2) 338-355.  



    21.Zhenghui Sun, Jianping Zheng, and Youwei Wang2023Research on the marketing effects of visual,auditory and content features of short videos on e—commerce platformJournal of Marketing Science 3(4) 1-21(in Chinese) 



    22.Jin Zhou, Youwei Wang, Lihua Huang, and Jing Liu2021The spatial dependency analysis of scales estimation-Based on pharmacentical retailSystems Engineering-Theory & Practice 41(3) 587-595(in Chinese) 


    Conference Proceedings


    1.Huifang Li, Jicheng Zeng, Yulin Fang, and Youwei Wang2020Understanding the competitive dynamics in E-marketplace: An action sequence analysis approachPacific Asia Conference on Information Systems (PACIS) 2020 Dubai 1-8.  



    2.Jicheng Zeng, Yulin Fang, Huifang Li, and Youwei Wang2020Which collective signals drive high performance in the e-marketplace? A configurational perspectivePacific Asia Conference on Information Systems (PACIS) 2020 Dubai 1-15.  



    3.Shahryar Doosti, Youwei Wang, and Yong Tan2017Do mobile applications bring longer tail? An empirical study of sales concentration in online channels38th International Conference on Information Systems: Transforming Society with Digital Innovation Seoul, Korea 1-16.  



    4.Xue Tan, Youwei Wang, and Yong Tan2016The value of live chat on online purchaseThirty Seventh International Conference on Information Systems Dublin 1-15.  



    5.Jinyang Zheng, Youwei Wang, and Yong Tan2016Conform or to be cast out: Quantifying the effect of platform endorsement and consumer generated reputation in online service marketplace demand systemThirty Seventh International Conference on Information Systems Dublin 1-18.  



    6.Huifang Li, Yulin Fang, Youwei Wang, and Kai H. Lim2016How to reduce product return in the E-Marketplace: A technology perspectiveThirty Seventh International Conference on Information Systems Dublin 1-11.  



    7.Huifang Li, Yulin Fang, Youwei Wang, and Kai H. Lim2015Understanding competitive action repertoire, strategic group and performance of e-marketplace sellers: A latent growth modeling approachThirty Sixth International Conference on Information Systems Fort Worth 1-11.  



    8.Yan Lu, Bernard Tan, and Youwei Wang2013Web aesthetics: How does it influence the sales performance in online marketplacesThe 34th International Conference on Information Systems Milan, Italy 1-10.  



    9.Youwei Wang, Shan Wang, Zhuqing Yang, Hong Ling2010Explaining E-Tailers' Source of Competitiveness: An Integrative Framework Taipei,Taiwan 1572-1579.  



    10.Youwei Wang, Fuchun Zhao, Shan Wang, Hong Ling2010Advertising Effects of Online Social Capital on E-tailer Performance: A Theoretical Framework Wuhan, China 1-6.  



    11.Youwei Wang, Wenjing Zhang, Cheng Zhang, Hong Ling, Fuchun Zhao2009Website Navigation Support Using Sequential Pattern Approach Dalian,China 1-6.  



    12.Weihui Dai,Dan Yu,Youwei Wang2009A Knowledge-Based Multiple-Objective Optimization Model for Top Management Team ConfigurationPortland International Center for Management of Engineering and Technology USA,Portland 1566-1575.  



    13.Hong Ling,Fuchun Zhao,Youwei Wang2009Impact of Synergy Between IT and Business Process on Organizational Performance: A Perspective of Ambidexterity Theory 印度,海得拉巴 1-12.  



    14.Youwei Wang, Darren Meister, and Yinglei Wang2008Relative Advantage and Perceived Usefulness: The Adoption of Competing ICTs Paris, France 1-22.  



    15.Youwei Wang, Yufei Yuan2006The Role of SMS In Mobile Data Service Diffusion in China: A Longitudinal Case Study Based on Actor-Network TheoryAssociation of Information Systems  1737-1755.  


    Academic Works

    Youwei Wang2009Intelligent WebsitesFudan University PressShanghai, China

    YUAN Yufei, WANG Youwei, XU Zhengchuan, YANG Qing, and GAO Yufei2006Mobile CommerceTsinghua University PressBeijing

    Teaching Materials, etc.

    WANG Youwei, XU Zhangchuan, and YANG Qing2006Mobile Commerce Theory and ApplicationsTsinghua University PressBeijing(in Chinese)

    Research Projects

    2026.01—2030.12Principal InvestigatorResearch on Service Innovation and Service Quality Evaluation Driven by Artificial Intelligence Technologies for Smart, Connected ProductsNational Natural Science Foundation of China

    2024.01—2027.12Principal InvestigatorResearch on Value Co-creation Platform Management based on Smart and Connected ProductsNational Natural Science Foundation of China

    2020.01—2023.12Principal InvestigatorResearch on the mechanisms and policies for multi-sided business platformsNational Natural Science Foundation of China

    2015.01—2019.12子课题负责人Research on Business Behaviors and Patterns in the Context of Big DataThe Key Project of National Natural Science Foundation of China

    2014.01—2017.12Principal InvestigatorResearch on Influencing Factors and Management Strategies of Consumer Online Social InteractionsNational Natural Science Foundation of China

    2013.01—2014.12Principal InvestigatorResearch on the Effects of Word-of-Mouth on Online Shopping BehaviorsProgram for New Century Excellent Talents of Education Ministry

    2013.01—2015.12Principal InvestigatorResearch on the theoretical model of users' online behaviors based on social interactionsOutstanding Scholar Plan of Fudan University

    2011.01—2013.12Principal InvestigatorEmpirical Studies on the Competitiveness of Small and Medium Sized Internet Retailers: A Social Network PerspectiveNational Natural Science Foundation of China (General Program)

    2011.01—2012.12Principal InvestigatorExplaining the survival and success of online sellers: effects of advertisement, customer service, and reputationThe University of Hong Kong – Fudan University IMBA Joint Research Fund

    2010.04—2011.04Principal InvestigatorResearch on Socializing Behavior of Taobao UsersProject Support by Alibaba Group

    2010.01—2012.12Principal InvestigatorEstablishing Trust for Mobile Commerce in a Culture of ConfucianismScientific Research Foundation for the Returned Overseas Chinese Scholars, State Education Ministry

    2009.05—2009.12Principal InvestigatorE-tailer Competitiveness: A Social Network Perspective AnalysisProject Supported by Alibaba Group

    2009.01—2011.12Principal InvestigatorResearch on Knowledge Management based on Transactive Memory SystemsSocial Sciences and Humanities Research Grant, Ministry of Education, China

    2005.01—2007.12Principal InvestigatorResearch on Architecture and Optimal Design of Adaptive SitesChinese National Science Fund Project

    2004.01—2004.03Principal InvestigatorDesign of Organization Structure and Information System PlanningBao-Mit Corporation, Shanghai, China

    2003.06—2005.05Principal InvestigatorFuzzy Accessibility Based Evaluation Approaches for E-Commerce Websites, Libra Arts Research Promotion Program: Jinmiao ProjectFudan University

    2003.03—2003.05Principal InvestigatorInformation System Planning and Implementation Bank of Communication, Shanghai, China


    Academic Conferences

    2020.06Pacific Asia Conference on Information Systems (PACIS) 2020Dubai, UAE. (Virtual Conference)

    2010.06Proceedings of Joint Conference on eServices and Business IntelligenceChengdu, China

    2008.12ICIS2008Paris, France

    Case

    Lihua Huang,Chenghong Zhang,Xianghua Lu,Youwei Wang,Yifan Dou,and Cheng ZhangReleasing the value of data factor, driving enterprise digital transformation, , 2023

    Youwei Wang,Jieyou ZhangKwai: Recording the Lives of Ordinary People, , 2021

    Youwei WangDXY: Building an Internet Healthcare Service Platform, , 2019

    Youwei WangRed Collar's Mass Customization Suits, , 2016

    Youwei Wang,Lihua HuangA B2B e-commerce enterprise in the MRO industry, , 2016

    Youwei WangHSTYLE The Internet Fast Fashion, , 2016

    Youwei WangSogal: Customized Home Furnishings, , 2016