Theme: Strategic Thinking and Decision-Making

Time: 18:30, December 4, 2011 (Sunday)

Venue: AIA Hall, Starr Building, School of Management, Fudan University

Guest: Professor Baohua XIANG

Profile of the guest:

Born in 1957, Professor Baohua XIANG did farm work and was a worker and a teacher in a private middle school before entering college. In 1982, 1984 and 1991, he successively received a bachelor’s degree in electrical engineering, a master’s degree in management engineering and a doctor’s degree in management engineering from Zhejiang University. From 1996 to 2001, he acted as the director of the national MBA entrance examination test design group for the management discipline in six consecutive years. He used to study in Canada and went to Japan and Hong Kong many times to conduct surveys and give lectures. Now he is a professor and doctoral supervisor at the School of Management, Fudan University mainly teaching courses on “strategy” and “decision-making”, which are highly praised by students. He received Fudan University’s Kodak and Citibank education awards such as “Most Popular MBA Teacher Award” and “Excellent EMBA Teacher Award” many times.

He began to enjoy the State Council Special Allowance in 1993, was appraised as the “Zhejiang Province Distinguished Professor” in 1994, was included in the “Century Training Program Foundation for the Talents of Humanities and Social Science” of the Ministry of Education in 1996, and was included in the “Tens - Hundreds - Thousands Talent” of the Ministry of Personnel in 1999. He was responsible for studying more than 20 projects including the state’s various funds and strategic consulting entrusted by enterprises. He published more than 180 papers, received nearly 30 achievement awards of various kinds, and published 18 works as sole author or co-author. His representative works include the “management trilogy” – The Art & Practice of Strategic Management (5th ed. 2012), Out of the Trap in Decision Management (2011) and Puzzles and Solutions in Sensing Management (2009).

December 2, 2011