Recently, the Join Forum of the Fudan MBA program invited Ms. Chen Xing, Director of Strategic Operations in the Medical Aesthetics Market from Fuxing Medical Equipment Co., Ltd, and Dr. Xue Ke, a plastic surgeon of the Shanghai Ninth People's Hospital, to share their analysis and prediction of the aesthetics industry.
Ms. Chen’s speech focused on three perspectives: the current scale of the medical aesthetics market and the customer penetration rate; the basic composition of the industrial value chain; and the necessary transformation faced by the medical aesthetics industry. She believes that judging from the total retail sales and the confidence of the consumers, there is still massive consumption potential to be released in the industry.
Dr. Xue explained the psychological driving factors of medical cosmetology, as well as the most common facial anti-aging treatments. He advised the consumers to undergo rational cosmetic surgeries according to personal situations, instead of falling easily for the publicities.
